The Scholar's Field Guide to Clemson University

Social Media Listening Center Clemson’s Social Media Listening Center is an interdisciplinary research lab and teaching facility that brings together faculty, staff, students and external partners to support under- graduate creative inquiry, faculty research, pedagogy and outreach through social media listening. The center, similar to a small network operations center, has six large display screens that faculty and students monitor. Salesforce Social Studio provides the platform to listen, dis- cover, measure and engage in conversations across the Web by capturing more than 650 million sources of social media conversations, including Facebook, Twitter, YouTube, blogs, online communities and mainstream news outlets. The Social Studio summary dashboard provides a graphic display of social media content to convey sentiment, share of voice, trend information, geo-location data and more. Contact the Social Media Listening Center – 27 –