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ANNUAL REPORT
SUPPORTING STUDENT AFFAIRS
COMMUNICATION AND CREATIVE SERVICES
Student Affairs enjoys strong communication and
creative services support as the result of an embedded
partnership with the Division of Marketing and
Communications. The partnership provides Student
Affairs with visual and multimedia solutions, impactful
storytelling opportunities, student and family outreach,
and internal staff communication. Additionally,
collaborative opportunities are provided to student
interns from diverse academic disciplines—
encouraging discovery and promoting learning
in a real-world environment.
FY23 HIGHLIGHTS:
•
Earned 36 awards for print and digital media
excellence through Educational Advertising,
Graphic Design USA and Education Digital
Marketing competitions
•
Crafted 75 posts on Clemson News, including feature
stories and personnel announcements
•
Produced award-winning annual report and three
additional comprehensive quarterly updates for
the Board of Trustees and other key University
stakeholders
•
Created 406,185 impressions through digital social
ad buys
•
Coordinated 39 long-form and 98 short-form
videos, generating more than 715,000 views on
Instagram Reels
•
Converted more than 2,000 total division-level and
departmental web pages to new template
CORPORATE AND COMMUNITY ENGAGEMENT
Student Affairs boasts a rich history of bolstering
initiatives that enhance the Clemson University
experience, benefiting both students and the broader
community. The Corporate and Community Engagement
program plays a vital role within the division,
encompassing crucial responsibilities such as managing
and disbursing sponsorship funds to bolster essential
Student Affairs initiatives, all aligned with the University’s
strategic blueprint.
$368
,
120
Sponsorship revenue accrued through contractual
partnerships with corporate entities
15
Total number of corporate partners
770
Total design jobs completed
Student Affairs partnered with Coca-Cola in the spring to bring exciting
new products to main campus.
79.7
%
of all students opened the Student Affairs
2022 Fall semester welcome email
n=23,551