Presented by the MATRF

409 Daniel Hall
Clemson University
(864) 656-1260

Director
Dr. Tharon Howard

Assistant Director
Nicole Snell

Staff
Carly Finseth
Caroline Garmon
Helena Peace
Katy Ross
Sally Zhang

Persona: Dr. Marcus Walden, Associate Professor, Marketing, Clemson University

Clemson Professor 02

Dr. Marcus Walden
Associate Professor, Marketing, Clemson University

Gender: Male
Age: 52
Ethnicity: Caucasian
Family Status: Married

Computer Information

Computer: Mac
Preferred Browser: Firefox
Internet Connection Speed: High-Speed DSL

"I know exactly what I'm looking for. Now, I have to find it."

About Dr. Walden

Dr. Walden is a part of the CBBS, he teaches Marketing. He is offering advice to one of his students on a minor. The student is interested in finding more about communication.

Dr. Walden will be advising both graduate and undergraduate students. The student he is working with currently is an undergrad. They go to the site while in an advising meeting to seek more information about the students minor.

Key Attributes

  • Dr. Walden has prior knowledge of the navigation of Clemson's site

  • He knows exactly what he wants to find to answer his students questions

  • He has a set amount of time to advise this student before his next appointment/class

  • Dr. Walden does not want to send his student away empty handed

Tasks

College Page

Dr. Walden would not use this page. Would use the search engine at the top of the Clemson site to find the COMM studies page or use the A-Z index.

Department Page

Dr. Walden wants to find more information about having Communication as a minor for his student. He is looking for a possible course list to help the student's advisement.

Program Page

Dr. Walden wants to find out information about way for student to get in contact with a COMM studies advisor.