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Dr. Joe Brown
Department Chair, Clemson University
Gender: Male
Age: 65
Ethnicity: Caucasian
Family Status: Married
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Computer Information
Computer: PC
Preferred Browser(s): Internet Explorer
Internet Connection Speed: High-Speed DSL
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About Dr. Brown
Dr. Brown works on campus at least five days a week. His responsibilities include teaching class, overseeing department affairs, and serving on academic committees. He spends the rest of his time researching for conference presentations, articles, and books, as well as keeping up with developments in his field.
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Key Attributes
- Resistant to unwarranted change
- Practical
- Takes pride in his work
- Well organized
- Values tradition
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Tasks
College Page
Dr Brown uses the College site only as a portal to get to his specific department, a department within the college, or to the information of a faculty member. He is not likely to stay on the page longer than the time it takes to navigate to the information that he is interested in.
Department and Program Pages
Dr. Brown uses the department and program pages to look for contact information, information about other faculty members, and general to specific information about the department. He wants the information he is looking for to be presented in a logical, clear, and concise way. He does not want to be distracted by the presence of too much information. The calendar and links to social media does not fall in the category of "needed" information and so does not appeal to him. The faculty links should lead him to faculty information with pictures.
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