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Page Background clemson.edu/career

CENTER FOR CAREER AND PROFESSIONAL DEVELOPMENT

/ClemsonCCPD

29

LINKEDIN

Visit

linkedin.com

to create your LinkedIn account profile.

General LinkedIn Tips

Choose an appropriate (professional and conservative) photo

Endorse your connections on skills you believe they are

advanced in

Give a little to get a lot – Leave recommendations for first

degree network connections that you feel have earned a great

one

Provide a creative and professional profile headline,

highlighting your area of study, career ambitions or goals

Invest a good amount of time up front to create a great,

detailed profile

Spend a small, but productive amount of time, updating and

maintaining your LinkedIn network on a consistent basis

Research someone on LinkedIn before meeting him or her in a

job interview or business meeting

Get free market research by posting a question on ‘LinkedIn

Answers’

Scan through your Network Updates to be aware of what your

network is doing

Use the LinkedIn Status Update function to keep your network

apprised of your business

Be cautious with your updates if you do not want people to be

updated on your activity. To change this, go to Settings, Privacy

Controls, and “Turn on/off your activity broadcasts”

Strategies to Build your LinkedIn Network

Fill out your LinkedIn profile suggested information

Check for former colleagues and classmates by using specific

LinkedIn search tools

Import your Outlook contacts or Webmail contacts

Check for people who share groups or affiliations

Go through your business cards for potential contacts or send

them an invite to join

Advertise yourself through LinkedIn Answers

Use the ‘People You May Know’ feature

Meet people via LinkedIn Answers, Groups, Jobs, and People

Search and invite them to connect

Why Join LinkedIn? The Benefits Include:

The ability to enhance your personal brand, while controlling

your professional on-line identity

The ability to be found by recruiters, hiring managers, and

others to open the door to new opportunities

The ability to reconnect with former colleagues and school

contacts

The opportunity to learn, share and make important

connections to those with similar professional interests

Helps in establishing yourself as an expert: Contribute your

knowledge by answering questions

Ask your question and get fast, accurate answers from your

network and other experts worldwide

Stay up-to-date on the latest in your industry and functional

area

Allows you to get connected to people that aren’t in your

network

The opportunity to show you are comfortable with current

technology

The opportunity to show off and expand on your academic and

professional accomplishments beyond what you are able to fit

on a résumé

What are the different ways I can use LinkedIn?

To identify careers that utilize your interests

To help others and provide value

For informational interview contacts

To identify target companies of interest

To look at career paths of those in positions you’re ultimately

interested in

To learn more about job functions and skills needed for specific

occupations

To learn which job titles you may want to pursue, related to

your job search, and what titles require more experience than

you may have

To expand your network through groups and see the

connections of others in your network

To learn about job openings

To get questions answered related to your career interests,

invite people you meet who you would like to include in your

network to link in with you

How should I set up my profile to maximize my LinkedIn

account? Please include:

A keyword-rich summary tailored, to positions you’re seeking

and the skills required

Recommendations/endorsements from internship supervisors,

part-time or full-time jobs, and professors you’ve worked for

A custom URL with your name at the end

Your email and/or telephone, internships, part-time work,